High Street

/ˈhī ˈˌstrēt/

 

The primary business street of towns or cities. Also a metonym for the concept of small businesses being the "social glue" that binds communities together.

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contact@highstreetmarketingco.com

585.210.9108

Rochester, New York

ROBERTS WESLEYAN

Chapel Video Resources

January 22

7-9pm in Ellen Stowe

Video Workshop

Hi, my name is Steve Fisher. Some of you may recognize me from around campus. I worked in undergraduate admissions for 5 years, and for the last few have been in adult and graduate recruitment. My other life is as co-owner of High Street Marketing Company, a digital marketing and film production agency. Filmmaking has always been a passion of mine, and I'm excited to share some tricks of the trade with you.

The Chaplain's office has received a grant from Calvin College to facilitate worship in chapel through the use of video. This grant includes the purchase of video equipment. For those interested, I will show you how to use the equipment and some other free or cheap resources you can use to create excellent videos. We will go through every step of the filming process to completion, editing, and export.

Below are some great resources for video. Software, apps, equipment ideas, and tutorials. The specifics for equipment are for the items owned by the Chaplain's office, but you will still find the information helpful and applicable to whatever equipment you use.

CAMERA

CANON EOS Rebel T6

Best Settings:

  • NTSC

  • 24 frames per second

  • 1920x1080

  • ISO (the lower the better)

  • Aperture (adjustable)

  • Shutter Speed 1/50

  • Manual Focus

  • Manual Audio

Camera Tutorials

Frame Rate

Shutter Speed, Aperture, and ISO

Choosing a lens

LIGHTS, Audio,

and other equipment

Lighting

Basic Lighting Techniques

Light Diffusion

Interview Lighting

Tripod

Tripod Tips and Tricks

Zhiyun Smartphone Gimbal

Smooth Q Tutorial

EDITING & APPS

HITFILM Editing Software

HITFILM Intro Tutorial

Color Grading

Syncing Audio

SLATE app for smartphone

Using a Slate

STORY

Writing 101

8 Point Story Arc