"STEVE IS FRIENDLY, ENTHUSIASTIC, AND PROFESSIONAL. NOT ONLY DID HE CAPTURE OUR BUSINESS STORY IN A MOVING AND COMPELLING WAY, HE GAVE US AN OPPORTUNITY TO REACH LARGER AUDIENCES AND ENGAGE WITH OUR CUSTOMERS. HE EXCEEDED OUR EXPECTATIONS."
STEVE BOHN / GENERAL MANAGER / RAPID PRINT
In our Teller video for Rapid Print, a small printing business located in Victor, NY, we tell the story of this 30-year family legacy, with all of its grit and humor and heart. This award-winning film earned a national audience for Rapid Print, and allowed the business to engage with its customers in new and effective ways.
Rapid Print is doing important work for small businesses every day. It’s an inspiration to see this organization thrive and persevere in an industry so many say is “dying.” In every aspect of this film, we wanted to capture the heart and soul of this small business—the sheer power and endurance of the machinery, the precision of human hands doing work they love, and a certain lightness and freedom that comes with owning a business (like wearing Hawaiian shirts and bringing your dog to work). Also important was the juxtaposition of the opening statement, “print is dead,” with the lively movement and buzz of busy printers.